Honda to build Fit in Mexico

Since it was introduced here in the US, the Honda Fit has been imported from Japan. That will change in 2014, however. Honda has started construction of a new plant in Mexico, where they plan to bring Fit production.

The plant, to be built in Celaya, is expected to cost about $800 million. Annual capacity will be right about 200k units, which should be more than enough to supply North America with Fits for the foreseeable future. This move helps isolate Honda from fluctuations in the value of the Yen. In addition, Honda will be able to react to spikes in demand much more quickly than they currently can.

Published on April 2, 2012 in Honda

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