Durango Hybrid to start at $45,340

June 24, 2008

in Chrysler,Dodge

What a bargain!  You too can own your very own fuel-sucking Hybrid Durango for the measly sum of $45,340.  EPA estimates aren’t out yet, but Chrysler is hoping for a cool 20 MPG rating.  Yep, just $45k so you can get 20 MPG.  What a deal.

The only way this is a deal is if you’re cross-shopping the Durango / Aspen with the Tahoe / Yukon hybrids.  In that case, you’ll come out about $8k ahead with the Dodge.  Other than that, this is a big, fat, loser.  There’s zero market for such a vehicle, as GM has already found out.  Just how many movie stars and senators can buy your product, exactly?

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{ 2 comments… read them below or add one }

lawstud July 1, 2008 at 9:27 am

Toyota was right. These hybrid systems cost an arm and a leg.
Toyota is getting better and has been able to lower the cost of their hybrid system even more.

GM should hedge their bets and ask Ford/Toyota to license some of their technology on this.

Either that or get their Volt to market and figure out how to make cheap lithium ion batteries.

lawstud July 1, 2008 at 9:32 am

Chrysler should put this kind of technology into a semi-truck, not a passenger car. 18-wheelers would kill to save on their 7mpg trips, especially since they drive so much a few mpg better would save a lot more money than a pesky 12-15,000 miles a regular person drives.

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